Vol. 2 No. 3 (2026): Volume 2 Issue 3 (March 2026)
Vol. 2 No. 3 (2026): Volume 2 Issue 3 (March 2026)
Archives
Published: 2026-03-30
Articles
The Impact of AI Adoption on Value Chain Innovation and Market Competitiveness in the Printing Industry: A Case Study of HP Inc
HP Inc. has strategically adopted AI technology to drive value chain innovation in the printing industry, enhancing market competitiveness by achieving sustainability, improving customer satisfaction, and transitioning from a hardware-focused to...
HP
Printing
MFP
AI
SaaS
A Study on the Effects of the VALORANT eSports League in the Korean Video Game Market: Focusing on the Korean Internet Café Market Share
This study explores the relationship between Valorant eSports league viewership and the market share of PC Cafés in South Korea, examining the theoretical implications of how digital platform-based eSports consumption may translate into actual...
Valorant
eSports
PC Café
Digital Engagement
eSports Marketing
The Importance of Change Management in Digital Transformation: A Case Study of Schneider Electric’s Global Supply Chain Finance Division
This study analyzes the digital transformation case of Schneider Electric’s Global Supply Chain Finance division to identify the impact of digitalization on management accounting, and to propose strategic recommendations for successful digital...
Digital Transformation
Change Management
Management Accounting
Schneider Electric
ERP
Study on Employment Strategies for Korean Youth Seeking Employment in Japan
This study aims to propose strategies to provide practical employment opportunities and support the successful settlement of Korean youth seeking jobs in Japan. With Japan facing a labor shortage due to a declining population and aging society,...
Employment in Japan
Japanese Language Proficiency
Cultural Adaptability
Settlement Support
Workforce Exchange
Plastics Circular Economy and a Sustainable Future: A Strategic Comparative Analysis for SABIC’s Competitive Advantage
This study aims to conduct a comparative analysis of the environmental recycling technologies and strategies of SABIC, BASF, and LG Chem to derive actionable insights to enhance SABIC’s competitiveness. The main research methodology utilizes...
Circular Economy
Plastics Recycling
SABIC
ESG
Chemical Recycling
Competitive Strategy
Development of Business Strategies for Enhancing Competitiveness of Somfy Korea
The motorized shading market is undergoing rapid changes driven by the advancement of smart home technologies and the spread of sustainable consumption trends. This study was conducted to analyze the growth potential and challenges of the...
Motorized Shading
Smart Home
Somfy Korea
ESG
Competitive Strategy
Consumer Behavior
Practical Strategies for Building a Positive Organizational Culture to Enhance Employee Engagement in Rapidly Growing Companies: A Case Study of S Corporation in the Secondary Battery Manufacturing Industry
This study examines the close relationship between organizational culture and employee engagement using the case of S Corporation, a rapidly growing secondary battery manufacturer. It proposes actionable strategies for enhancing employee...
Employee Engagement
Organizational Culture
Secondary Battery
Leadership
Change Management
Digital Transformation of Small Business in the Most Fragile and Marginalized Segments of the Economy
Digital transformation extends beyond merely adopting technology; it encompasses structural changes and innovations across business operations, accelerating decision-making processes. This study was conducted to support small business owners at...
Small Business
Digital Transformation
Data-Driven Decision Making
POS Systems
Cloud Storage
A Platform for Smart Real Estate Contracts Utilizing Blockchain Technology
Background/Purpose Traditional real estate transactions are constrained by burdensome paperwork, high intermediary fees, country-specific regulations, exchange rate risks, low liquidity, and asymmetric information that creates fraud risks. These...
blockchain
stablecoin
asset tokenization
real estate transactions
smart contracts
AML/KYC
DID
DeFi
CBDC
ESG
The Interaction of Message Framing and Regulatory Focus Theory on Consumer Response: Marketing Message Strategy for University Lifelong Education Centers
Background/Purpose Advances in medical technology, population ageing, and increased life expectancy are reshaping social needs for continuous education. University lifelong education centres play a critical role in enabling early retirees and the...
message framing
regulatory focus theory
promotion focus
prevention focus
consumer response