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Vol. 2 No. 3 (2026): Volume 2 Issue 3 (March 2026)

Vol. 2 No. 3 (2026): Volume 2 Issue 3 (March 2026)
아카이브
출판됨: 2026-03-30
논문
The Impact of AI Adoption on Value Chain Innovation and Market Competitiveness in the Printing Industry: A Case Study of HP Inc
Yonghoon Kim; Jae-Eun Kim
HP Inc. has strategically adopted AI technology to drive value chain innovation in the printing industry, enhancing market competitiveness by achieving sustainability, improving customer satisfaction, and transitioning from a hardware-focused to...
HP Printing MFP AI SaaS
PDF (영어)
A Study on the Effects of the VALORANT eSports League in the Korean Video Game Market: Focusing on the Korean Internet Café Market Share
Jihye Jung
This study explores the relationship between Valorant eSports league viewership and the market share of PC Cafés in South Korea, examining the theoretical implications of how digital platform-based eSports consumption may translate into actual...
Valorant eSports PC Café Digital Engagement eSports Marketing
PDF (영어)
The Importance of Change Management in Digital Transformation: A Case Study of Schneider Electric’s Global Supply Chain Finance Division
Jungho Lee
This study analyzes the digital transformation case of Schneider Electric’s Global Supply Chain Finance division to identify the impact of digitalization on management accounting, and to propose strategic recommendations for successful digital...
Digital Transformation Change Management Management Accounting Schneider Electric ERP
PDF (영어)
Study on Employment Strategies for Korean Youth Seeking Employment in Japan
Sung Hoon Song; Tae Yeon Oh
This study aims to propose strategies to provide practical employment opportunities and support the successful settlement of Korean youth seeking jobs in Japan. With Japan facing a labor shortage due to a declining population and aging society,...
Employment in Japan Japanese Language Proficiency Cultural Adaptability Settlement Support Workforce Exchange
PDF (영어)
Plastics Circular Economy and a Sustainable Future: A Strategic Comparative Analysis for SABIC’s Competitive Advantage
Seungsoo Ryu
This study aims to conduct a comparative analysis of the environmental recycling technologies and strategies of SABIC, BASF, and LG Chem to derive actionable insights to enhance SABIC’s competitiveness. The main research methodology utilizes...
Circular Economy Plastics Recycling SABIC ESG Chemical Recycling Competitive Strategy
PDF (영어)
Development of Business Strategies for Enhancing Competitiveness of Somfy Korea
Eun Jung Kang; Jae Eun Kim
The motorized shading market is undergoing rapid changes driven by the advancement of smart home technologies and the spread of sustainable consumption trends. This study was conducted to analyze the growth potential and challenges of the...
Motorized Shading Smart Home Somfy Korea ESG Competitive Strategy Consumer Behavior
PDF (영어)
Practical Strategies for Building a Positive Organizational Culture to Enhance Employee Engagement in Rapidly Growing Companies: A Case Study of S Corporation in the Secondary Battery Manufacturing Industry
Young Kim
This study examines the close relationship between organizational culture and employee engagement using the case of S Corporation, a rapidly growing secondary battery manufacturer. It proposes actionable strategies for enhancing employee...
Employee Engagement Organizational Culture Secondary Battery Leadership Change Management
PDF (영어)
Digital Transformation of Small Business in the Most Fragile and Marginalized Segments of the Economy
Sangjun Na
Digital transformation extends beyond merely adopting technology; it encompasses structural changes and innovations across business operations, accelerating decision-making processes. This study was conducted to support small business owners at...
Small Business Digital Transformation Data-Driven Decision Making POS Systems Cloud Storage
PDF (영어)
A Platform for Smart Real Estate Contracts Utilizing Blockchain Technology
Jung Bae Kim
Background/Purpose Traditional real estate transactions are constrained by burdensome paperwork, high intermediary fees, country-specific regulations, exchange rate risks, low liquidity, and asymmetric information that creates fraud risks. These...
blockchain stablecoin asset tokenization real estate transactions smart contracts AML/KYC DID DeFi CBDC ESG
PDF (영어)
The Interaction of Message Framing and Regulatory Focus Theory on Consumer Response: Marketing Message Strategy for University Lifelong Education Centers
Chang Yeop Shin
Background/Purpose Advances in medical technology, population ageing, and increased life expectancy are reshaping social needs for continuous education. University lifelong education centres play a critical role in enabling early retirees and the...
message framing regulatory focus theory promotion focus prevention focus consumer response
PDF (영어)